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No listicles about posting more. Practical pieces about the things that actually change the number on your calendar: rebooking, being findable, protecting the book you already have.
One is beauty-only software with a flat processing rate and no marketplace. The other starts with no subscription fee, gates salon protections behind Plus, and lists you in an iPhone booking app. Here is which shape fits your salon.
Read itOne charges a flat rate that covers a team. The other charges per user and sells features separately, but owns a consumer marketplace. Here is how to tell which shape fits your salon before you commit.
Read itNeither monthly fee is your real monthly cost. Here is the arithmetic that tells a booth renter which platform is cheaper at their volume, and the point where both stop being worth it.
Read itMost salon marketing advice is a list of things to post. This is a list of things that change the number on your calendar, ordered by how cheaply they do it.
Read itA discount is the easiest promotion to run and the hardest to stop running. Here are the salon promotion ideas that add revenue instead of moving it.
Read itBuilding a book from a rented chair is a different problem from marketing a salon. It is mostly about being findable, being bookable, and being specific.
Read itA no show policy is not a punishment. It is the sentence that lets you fill the slot instead of losing it. Here is how to write one people actually accept.
Read itOn the product side, see salon management software, salon scheduling software, and the salon directory by city.
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